Net assets up

Net assets up means the company's latest accounts show net assets well above its previous accounts. It sits in the Scaling family and is the signal behind the "Growing" badge.

What it does not mean

It does not mean the company is profitable, hiring or about to spend. Net assets can rise for reasons that have nothing to do with growth, such as an asset revaluation or a share issue. It also reflects the company's last financial year, so it can be months old. See How signals work.

How to find it

Open growing companies, or use the established-company search at /companies and choose "Currently growing". Free accounts see a five-company preview; Pro has the full search.

Example outreach angle

"Your latest accounts show a stronger balance sheet. Companies at that stage often outgrow their first IT setup, and that is where we help."

Reference the accounts, not a guess about what they are doing now.

See also How signals work.