Outreach and compliance

    UK rules to keep in mind when you contact the new companies you find, in plain English.

    UK marketing rules

    Can I contact the new companies I find?

    Yes, in many cases, but the rules differ by channel and by who you contact.

    1 min

    Emailing companies: PECR rules for B2B marketing

    You can email companies without prior consent, but sole traders and some partnerships need consent.

    1 min

    Cold calling businesses: TPS and CTPS screening

    Screen call lists against both the TPS and the CTPS and respect anyone who has objected.

    1 min

    Using directors' names: UK GDPR in plain English

    If you use a named director's details to market to them, UK GDPR applies on top of PECR.

    1 min

    Direct mail to new companies: what the rules say

    PECR does not cover post, but UK GDPR does when you use a named person's details.

    1 min