Integrations/HubSpot
    HubSpot

    HubSpot Integration

    LiveBusiness plan

    Sync new UK companies directly into your HubSpot CRM as company records. Automatic field mapping, deduplication, and two-click setup.

    Why HubSpot Users Choose NewcoHunter

    HubSpot is where your pipeline lives - but it cannot tell you when new companies register in your target market. NewcoHunter monitors Companies House daily, filters new registrations by SIC code and location, and pushes matching company records directly into your HubSpot portal. Your sales team wakes up to fresh, pre-qualified company records already in their pipeline, without manual prospecting or CSV imports. Every record includes the registered address, SIC codes, incorporation date, and website where available - mapped to standard HubSpot company properties.

    How the HubSpot Integration Works

    NewcoHunter monitors Companies House for newly registered UK businesses and pushes matching companies directly into your HubSpot CRM as Company records. The connection uses OAuth, so setup takes two clicks and requires no API keys. Once connected, NewcoHunter provisions a dedicated custom property group in your HubSpot portal to store Companies House-specific data alongside the standard company fields.

    1. Click Connect HubSpot and authorise via OAuth. NewcoHunter provisions custom properties in your portal automatically.
    2. Review the default field mappings and adjust them if needed.
    3. New companies that match your saved searches are created as HubSpot Company records automatically.
    4. If a company is already in HubSpot, the integration skips it to avoid duplicates.

    What Company Data Syncs to HubSpot

    Each HubSpot Company record receives: company name, Companies House registration number, incorporation date, registered address (line 1, city, region, postcode, country), SIC codes, website URL, company status, and company type. All fields use standard HubSpot properties where possible, with custom properties for data unique to Companies House. Field mappings are fully configurable from within NewcoHunter.

    Who Uses the HubSpot Integration

    Sales development teams use it to get new-company leads landing directly in their CRM pipeline without leaving HubSpot. Marketing teams build audiences from newly incorporated businesses for email sequences and outbound campaigns. Revenue operations teams use it to automate the top of the funnel - new company registered, new record in HubSpot, rep assigned and outreach triggered automatically.

    Frequently Asked Questions

    What HubSpot plan do I need for this integration?

    The native HubSpot integration requires a NewcoHunter Business plan. If you are on the Pro plan, you can connect NewcoHunter to HubSpot via the Zapier integration instead - it gives you the same company data with a slightly more manual setup.

    How quickly do new companies appear in HubSpot after registering at Companies House?

    New registrations typically appear on Companies House within 24-48 hours of incorporation. NewcoHunter surfaces them at the same cadence and syncs matching records to HubSpot on your chosen alert frequency - daily by default. Most new companies are in your HubSpot pipeline within 2-3 days of registering.

    Does NewcoHunter deduplicate with existing HubSpot company records?

    Yes. Before creating a new Company record, NewcoHunter checks whether a record with the same Companies House number already exists in your portal. If it does, the integration skips it. This prevents duplicate records even if a company was previously added to HubSpot via another source.

    What happens to HubSpot records if I cancel NewcoHunter?

    Company records already synced to HubSpot remain in your portal permanently - cancelling NewcoHunter does not delete or modify them. Only future syncs stop when the integration is disconnected.

    Can I control which saved searches sync to HubSpot?

    The integration syncs companies from all active saved searches by default. You can choose to pause specific saved searches or adjust your search filters to control which new companies flow into HubSpot.

    Does the integration work with HubSpot Starter, Professional, or Enterprise?

    Yes - the native integration works with all paid HubSpot tiers. It uses standard Company object properties that exist across all HubSpot plans, with a custom property group for Companies House-specific fields.